Reed Kingston joins InsightSPI as CFO and Managing Director

Jan. 25, 2013


For Immediate Release

InsightSPI Announces New Hire Reed Kingston as CFO and Managing Director

Los Gatos, CA  January  18, 2013—InsightSPI, a specialist provider of Business Analytics and Business Intelligence strategies, today announced the hiring of Reed Kingston in the role of Chief Financial Officer and Managing Director, effective immediately.

Mr. Kingston joins InsightSPI from Motum LLC, the leading Sales and Marketing Effectivess consultancy.  Prior to that, Mr. Kingston held leadership roles as Managing Partner of  Tatum, LLC, the providers of the TatumCFO services, and as a Partner in the Ernst & Young Management Consulting practice, as well as senior executive roles in industry.

At InsightSPI, Mr. Kingston will be responsible for the financial management of the firm in his role as CFO, and will be a key contributor to the firm’s solution development and delivery capabilities as a functional expert in financial management and an experienced client service executive and global consulting firm leader.  “Reed brings energy, experience, and unique perspective to our business, and we are thrilled to have him join the team,” says CEO Scott Stein. “Reed is an incredibly talented executive with the rare ability to deeply understand technology, brand strategy, analytics, and the needs of today’s CFOs and Business Analytics users. Reed’s hire is validation of InsightSPI’s value proposition and unique approach to the challenges most companies face in realizing the promises of widely deployed, self service business analytics. In his Managing Director role, Reed will work to ensure InsightSPI’s platform addresses the very real and important needs of financial and operational executives for meaningful, valid and valuable analytic information about their businesses.”

About InsightSPI

InsightSPI is a leading innovator of packaged business analytics and business intelligence strategies. The company helps Global 2000 and emerging organizations improve decision-making capabilities at lower costs, with quicker results, and with fewer IT resources than traditional approaches. Leveraging a unique solutions framework that emphasizes high user adoption and rapid scalable data integration, InsightSPI delivers proven packaged solutions and strategies that balance innovation with cost, reduce implementation risk, and remove the common barriers to improved enterprise reporting and analytics. InsightSPI was founded in 2008 and its headquarters are in Los Gatos, CA. More information about InsightSPI can be found at



Reed Kingston
CFO and Managing Director
(408) 921-7150

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